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Apartment Therapy featured artist and designer Jude Morgan’s use of a tiger-shaped bath mat in her Los Angeles kitchen. Morgan said its rubber backing helps it stay in place and that she can machine-wash it after food or water spills; the idea offers one possible alternative to a kitchen runner, though suitability depends on the mat and kitchen.

Artist and designer Jude Morgan uses a bath mat instead of a conventional rug in her Los Angeles galley kitchen, according to an Apartment Therapy house tour published about eight hours before the source material was provided. Morgan said its rubber backing helps it stay in place and that she can put it in the washing machine after food or water spills, making the idea a practical option for people considering a kitchen floor covering during busy holiday cooking.

Morgan told Apartment Therapy that she was not much of a cook when she moved into her home. During the three years she has lived there, she said, she has started cooking every day. Her kitchen is a narrow galley layout, with appliances and countertops on opposite sides, so she regularly carries ingredients and pots across the room.

She said an earlier rug slid around and did not suit the moisture that collected in the kitchen. The bath mat has a rubber bottom, which Morgan said keeps it from moving, and she can wash it if it gets dirty from food or dishwater. Those are her reported experiences with the mat; the article does not provide independent testing of its grip, absorbency or durability.

The mat also has personal meaning: Morgan chose a tiger-shaped design because her grandmother loved tigers. Apartment Therapy pointed to a similar-looking option from Urban Outfitters, describing it as cotton, machine-washable and available in three colors. The report cautioned that it may not be the exact same product used by Morgan.

At a glance
reportWhen: Published about eight hours before the…
The developmentApartment Therapy’s home tour report highlighted designer Jude Morgan’s use of a washable, rubber-backed bath mat as a floor covering in her kitchen.

A Washable Option for Busy Kitchens

The example matters less as a new product announcement than as a small household adaptation: shoppers looking for a kitchen runner might also browse bath mats, which can offer different shapes and designs. A washable floor covering may be useful in a room where cooking and dishwashing bring frequent food and water spills, particularly when holiday gatherings mean more time in the kitchen.

Morgan’s account also identifies two practical questions for anyone copying the idea: whether a mat stays put on their particular floor and whether it can be cleaned as often as needed. A rubber backing and machine-washable label are features to check, not guarantees that every bath mat is suitable for every kitchen. The report does not establish that bath mats generally outperform kitchen rugs.

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How Morgan Chose Her Kitchen Mat

The Apartment Therapy report was part of a house tour of Morgan’s maximalist Los Angeles home, rather than a product test or formal review. Its focus was the mat’s place in her kitchen and the reasons she gave for choosing it after finding her previous rug inconvenient.

The timing framed the idea around the approaching holiday season, when some households spend more time cooking for guests. The source does not say Morgan selected the mat specifically for holiday use. It presents her experience as inspiration for readers who want a washable, more stable alternative to a small rug or runner.

““I had a different rug in here before, but I felt like it kept on moving and sliding around and also wasn’t super-friendly to all the moisture that inevitably got on it.””

— Jude Morgan, speaking during Apartment Therapy’s house tour

What the House Tour Does Not Test

The report does not identify the exact bath mat brand or provide measurements, price, care instructions, or details about how long Morgan has used it. Apartment Therapy mentioned a similar Urban Outfitters mat but did not confirm it is the same one. It is also unclear how the mat performs on other floor surfaces, whether its backing remains secure when wet, or how well it holds up to repeated washing.

No comparative tests or safety assessments were provided. Readers should check a product’s care label and fit for their own kitchen rather than assume every bath mat is non-slip or appropriate near spills. The source offers one homeowner’s account, not a general recommendation supported by testing.

Check the Mat Before Buying

Apartment Therapy directed readers to Morgan’s full house tour for more ideas from her home and named a similar-looking product as a possible kitchen option. Anyone interested in trying the approach can compare dimensions, backing and washing instructions against their kitchen layout and cleaning needs. The article reports no planned follow-up test, product launch or further development; the next step for readers is to decide whether a washable mat suits their own space.

Key Questions

Why did Jude Morgan put a bath mat in her kitchen?

Morgan said her previous rug slid around and did not handle kitchen moisture well. She chose a bath mat with rubber backing that she said stays in place and can be machine-washed when dirty.

Is the bath mat in the article identified by brand?

No. Apartment Therapy mentioned a similar-looking Urban Outfitters option, but the report did not confirm that it is Morgan’s exact mat.

Is any bath mat suitable for a kitchen?

The report does not establish that all bath mats are suitable. Check the specific mat’s backing, dimensions and care label, and consider how it performs on your floor and around spills.

Why did Morgan choose a tiger-shaped mat?

Morgan said she chose the tiger design because her grandmother loved tigers, giving the mat personal meaning as well as a practical role.

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