Black Friday is the perfect time to snag an OLED TV, but with so many options, choosing the right one can be overwhelming. The LG 65-Inch Class OLED evo AI C5 Series stands out as the overall best for its balance of picture quality and smart features. For a more budget-friendly option, the Samsung 55-Inch OLED S85F Series offers excellent value, while the Sony BRAVIA XR8B provides top-tier cinematic performance for movie lovers. The main tradeoffs include size versus price, smart platform differences, and features like gaming enhancements. Keep reading for detailed insights on each model and what to prioritize during Black Friday sales.

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compared
3
brands
6
hdrs
77 inches
max screen size
Which oled tv deals black friday should you buy?
★ Top Pick
LG 55-Inch Class QNED AI 4K QN
Best Overall for Versatile Entertainment
Vivid, lifelike colors with 100% Color Volume
See on Amazon →
Gamers and cinephiles who prioritize top-tier visuals and sound in a large format
LG 65-Inch Class OLED evo AI 4
Exceptional picture quality with self-lit OLED pixels
View on Amazon →
Homeowners wanting OLED quality in a compact, bright-room-friendly size
LG 55-Inch OLED evo AI Super U
Vivid picture quality with AI super upscaling
View on Amazon →
High-end gamers and cinephiles who want a large, bright, and feature-rich OLED experience
LG 65-Inch Class OLED evo AI 4
Vivid picture with Perfect Black and Color
View on Amazon →
Design-conscious homeowners who want high brightness and gaming in a compact size
LG 55-Inch Class OLED evo G5 S
Bright, vivid OLED picture with AI processing
View on Amazon →
Screen Size — compared
LG 65-Inch Class OLED evo AI 465 inches
LG 55-Inch OLED evo AI Super U55 inches
LG 65-Inch Class OLED evo AI 465 inches
LG 55-Inch Class OLED evo G5 S55 inches
Samsung 55-Inch Class OLED 4K 55 inches
Samsung 65-Inch Class OLED S9065 inches
Sony 55 Inch BRAVIA XR8B OLED 55 inches
Samsung 65-Inch Class OLED 4K 65 inches
Samsung 77-Inch Class S90F 4K 77 inches
Sony 48 Inch A90K BRAVIA XR 4K48 inches
Samsung 65-Inch Class Crystal 65 inches
LG 48-Inch Class OLED evo AI 448 inches
Samsung 55-Inch Class OLED 4K 55 inches
Pros & cons at a glance
LG 55-Inch Class QNED AI 4K QN
✓ Vivid, lifelike colors with 100% Color Volume
✗ Complex feature set may be overwhelming for some users
LG 65-Inch Class OLED evo AI 4
✓ Exceptional picture quality with self-lit OLED pixels
✗ Requires a spacious room for optimal viewing
LG 55-Inch OLED evo AI Super U
✓ Vivid picture quality with AI super upscaling
✗ Heavy and large, may require wall mounting
LG 65-Inch Class OLED evo AI 4
✓ Vivid picture with Perfect Black and Color
✗ Large size may not fit smaller rooms or desks
LG 55-Inch Class OLED evo G5 S
✓ Bright, vivid OLED picture with AI processing
✗ Limited to 55 inches, no larger options
Samsung 55-Inch Class OLED 4K
✓ AI-enhanced 4K picture quality with vivid, realistic colors
✗ Complex setup for some users
Samsung 65-Inch Class OLED S90
✓ Vivid 4K HDR picture with glare-free technology
✗ Reflections can still occur in very bright environments
Sony 55 Inch BRAVIA XR8B OLED
✓ Excellent contrast and deep black levels with OLED technology
✗ Potentially complex setup for non-technical users
Samsung 65-Inch Class OLED 4K
✓ Vivid OLED display with deep blacks and accurate colors
✗ Requires compatible content for optimal 144Hz performance
Samsung 77-Inch Class S90F 4K
✓ Exceptional 4K upscaling with AI neural networks
✗ Requires large space for optimal viewing
Sony 48 Inch A90K BRAVIA XR 4K
✓ Stunning picture quality with deep blacks and vibrant colors
✗ Complex setup process due to numerous features
Samsung 65-Inch Class Crystal
✓ Vibrant 4K picture with strong upscaling
✗ Lacks detailed HDR support like Dolby Vision
LG 48-Inch Class OLED evo AI 4
✓ Exceptional contrast with self-lit OLED pixels
✗ Requires reliable internet for full smart features
Samsung 55-Inch Class OLED 4K
✓ Vivid OLED colors with deep blacks
✗ Setup may be complex for some users

Complete the kit

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Key Takeaways

  • The LG C5 Series offers the best balance of picture quality and affordability among OLEDs in this roundup.
  • Size matters: larger models like the 77-inch Samsung S90F are best for dedicated home theaters, but come at a premium.
  • Smart platform differences influence user experience—LG’s webOS and Sony’s Google TV each have unique advantages.
  • Entry-level models like the Samsung S85F still deliver excellent picture quality but may lack some premium features.
  • Pricing varies significantly; understanding tradeoffs between size, features, and build quality helps maximize your Black Friday deal.
2
LG 65-Inch Class OLED evo AI 4
Best for Premium Cinematic and Gaming Experience
1
LG 55-Inch Class QNED AI 4K QN
Best Overall for Versatile Entertainment
3
LG 55-Inch OLED evo AI Super U
Best for Bright Rooms and Versatile Setup

Our Top Oled Tv Deals Black Friday Picks

LG 55-Inch Class QNED AI 4K QNED73 Series Mini LED Smart TV with AI Sound Pro, HDR10, Filmmaker Mode, Wow Orchestra, Alexa Compatibility[grimfaste asin=”B0GRKY3WR4″ mode=”image” alt=”LG 55-Inch Class QNED AI 4K QNED73 Series Mini LED Smart TV with AI Sound Pro, HDR10, Filmmaker Mode, Wow Orchestra, Alexa Compatibility” image=”https://m.media-amazon.com/images/I/71+k1q+S-mL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best Overall for Versatile EntertainmentSize: 55 inchesDisplay Technology: Mini LED QNEDResolution: 4KVIEW ON AMAZONSee Our Full Breakdown
LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV with Dolby Atmos and Dolby Vision[grimfaste asin=”B0DYQM4BDB” mode=”image” alt=”LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV with Dolby Atmos and Dolby Vision” image=”https://m.media-amazon.com/images/I/91BV8ujxrJL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for Premium Cinematic and Gaming ExperienceScreen Size: 65 inchesResolution: 4KDisplay Technology: OLED evoVIEW ON AMAZONSee Our Full Breakdown
LG 55-Inch OLED evo AI Super Upscaling 4K C5 Series Smart TV[grimfaste asin=”B0FBT6JCH1″ mode=”image” alt=”LG 55-Inch OLED evo AI Super Upscaling 4K C5 Series Smart TV” image=”https://m.media-amazon.com/images/I/91CEbtJBAeL._AC_SX300_SY300_QL70_ML2_.jpg” link=”0″]Best for Bright Rooms and Versatile SetupDisplay Technology: OLEDResolution: 4KScreen Size: 55 inchesVIEW ON AMAZONSee Our Full Breakdown
LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision[grimfaste asin=”B0GRK5D3RW” mode=”image” alt=”LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision” image=”https://m.media-amazon.com/images/I/71yWq9hpvmL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for High-End Gaming and CinemaScreen Size: 65 inchesResolution: 4KHDR: Dolby Vision, HDR10VIEW ON AMAZONSee Our Full Breakdown
LG 55-Inch Class OLED evo G5 Series 4K Smart TV with AI Processor, Dolby Vision & Atmos[grimfaste asin=”B0DYQGRHX3″ mode=”image” alt=”LG 55-Inch Class OLED evo G5 Series 4K Smart TV with AI Processor, Dolby Vision & Atmos” image=”https://m.media-amazon.com/images/I/91ajv79amlL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for Modern Wall-Mounted Design and Bright RoomsScreen Size: 55 inchesResolution: 4KBrightness: 45% brighterVIEW ON AMAZONSee Our Full Breakdown
Samsung 55-Inch Class OLED 4K S85F Series Smart TV (2025 Model)[grimfaste asin=”B0DXN3SDLL” mode=”image” alt=”Samsung 55-Inch Class OLED 4K S85F Series Smart TV (2025 Model)” image=”https://m.media-amazon.com/images/I/81xEdh78lVL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best Overall OLED for Modern HomesScreen Size: 55 inchesSeries: S85FModel Year: 2025VIEW ON AMAZONSee Our Full Breakdown
Samsung 65-Inch Class OLED S90H Series Smart TV (2026 Model, 65S90H)[grimfaste asin=”B0GPY4Y2VF” mode=”image” alt=”Samsung 65-Inch Class OLED S90H Series Smart TV (2026 Model, 65S90H)” image=”https://m.media-amazon.com/images/I/81hYTMYzlrL._AC_SY300_SX300_QL70_FMwebp_.jpg” link=”0″]Best for Gaming and Bright Room EnvironmentsScreen Size: 65 inchesSeries: S90HModel Year: 2026VIEW ON AMAZONSee Our Full Breakdown
Sony 55 Inch BRAVIA XR8B OLED 4K HDR Smart Google TV (K-55XR8B)[grimfaste asin=”B0FHX84W4X” mode=”image” alt=”Sony 55 Inch BRAVIA XR8B OLED 4K HDR Smart Google TV (K-55XR8B)” image=”https://m.media-amazon.com/images/I/71vtn+ldjxL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for Cinematic Purists and PlayStation FansScreen Size: 55 inchesDisplay Technology: OLEDResolution: 4K HDRVIEW ON AMAZONSee Our Full Breakdown
Samsung 65-Inch Class OLED 4K S90D Series HDR+ Smart TV with Dolby Atmos, Object Tracking Sound Lite, Motion Xcelerator, Real Depth Enhancer, 4K AI Upscaling, Alexa Built-in[grimfaste asin=”B0CV9VGMPT” mode=”image” alt=”Samsung 65-Inch Class OLED 4K S90D Series HDR+ Smart TV with Dolby Atmos, Object Tracking Sound Lite, Motion Xcelerator, Real Depth Enhancer, 4K AI Upscaling, Alexa Built-in” image=”https://m.media-amazon.com/images/I/71kI34+jBAL._AC_SX300_SY300_QL70_ML2_.jpg” link=”0″]Best for Lifelike Image Quality and Color AccuracyScreen Size: 65 inchesDisplay Technology: OLEDResolution: 4K UHDVIEW ON AMAZONSee Our Full Breakdown
Samsung 77-Inch Class S90F 4K Smart TV (2025 Model)[grimfaste asin=”B0DXN1QNFW” mode=”image” alt=”Samsung 77-Inch Class S90F 4K Smart TV (2025 Model)” image=”https://m.media-amazon.com/images/I/81a7MINnI9L._AC_SX300_SY300_QL70_ML2_.jpg” link=”0″]Best for Large-Scale Home Theaters and SportsModel Year: 2025Screen Size: 77 inchesProcessor: NQ4 Gen3 AIVIEW ON AMAZONSee Our Full Breakdown
Sony 48 Inch A90K BRAVIA XR 4K HDR OLED Smart Google TV (XR-48A90K)[grimfaste asin=”B09R8SDM9F” mode=”image” alt=”Sony 48 Inch A90K BRAVIA XR 4K HDR OLED Smart Google TV (XR-48A90K)” image=”https://m.media-amazon.com/images/I/81UuBG-U5cL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best Overall for Cinematic and Gaming ExcellenceScreen Size: 48 inchesDisplay Technology: OLEDResolution: 4K HDRVIEW ON AMAZONSee Our Full Breakdown
Samsung 65-Inch Class Crystal UHD U8000H Series Smart TV (2026 Model, 65U8000H)[grimfaste asin=”B0H3L589W7″ mode=”image” alt=”Samsung 65-Inch Class Crystal UHD U8000H Series Smart TV (2026 Model, 65U8000H)” image=”https://m.media-amazon.com/images/I/61GSarr1eSL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best Value for Vibrant 4K with Content VarietyScreen Size: 65 inchesSeries: U8000HProcessor: Crystal Processor 4KVIEW ON AMAZONSee Our Full Breakdown
LG 48-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision[grimfaste asin=”B0GRKBGRHW” mode=”image” alt=”LG 48-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision” image=”https://m.media-amazon.com/images/I/71PVg3Yv8XL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for Infinitely Vivid Contrast and GamingScreen Size: 48 inchesResolution: 4KProcessor: Alpha 11 AI Processor Gen3VIEW ON AMAZONSee Our Full Breakdown
Samsung 55-Inch Class OLED 4K S85D Series HDR Smart TV with Dolby Atmos and Object Tracking Sound Lite[grimfaste asin=”B0CWVLNCQ6″ mode=”image” alt=”Samsung 55-Inch Class OLED 4K S85D Series HDR Smart TV with Dolby Atmos and Object Tracking Sound Lite” image=”https://m.media-amazon.com/images/I/71QOmdrwGGL._AC_SX300_SY300_QL70_FMwebp_.jpg” link=”0″]Best for Elegant Design and Immersive SoundScreen Size: 55 inchesResolution: 4K UHDHDR: OLED HDRVIEW ON AMAZONSee Our Full Breakdown
Specs at a glance
oled tv deals black fridayProcessorScreen SizeResolutionHDR
LG 55-Inch Class QNED AI 4K QNA7 AI PROCESSOR 4K GEN94KHDR10 PRO
LG 65-Inch Class OLED evo AI 4α9 AI Processor Gen865 inches4K
LG 55-Inch OLED evo AI Super U55 inches4K
LG 65-Inch Class OLED evo AI 4a11 AI Processor Gen 365 inches4KDolby Vision, HDR10
LG 55-Inch Class OLED evo G5 SAlpha 11 AI Processor Gen 255 inches4KDolby Vision
Samsung 55-Inch Class OLED 4K NQ4 AI Gen255 inches
Samsung 65-Inch Class OLED S90NQ4 AI Gen365 inchesHDR+ with Glare Free
Sony 55 Inch BRAVIA XR8B OLED XR Processor with AI55 inches4K HDR
Samsung 65-Inch Class OLED 4K NQ4 AI Gen265 inches4K UHDHDR+
Samsung 77-Inch Class S90F 4K NQ4 Gen3 AI77 inches4KHDR+
Sony 48 Inch A90K BRAVIA XR 4KXR Cognitive Processor48 inches4K HDR
Samsung 65-Inch Class Crystal Crystal Processor 4K65 inches
LG 48-Inch Class OLED evo AI 4Alpha 11 AI Processor Gen348 inches4KDolby Vision, HDR10
Samsung 55-Inch Class OLED 4K NQ4 AI GEN255 inches4K UHDOLED HDR

More Details on Our Top Picks

  1. LG 55-Inch Class QNED AI 4K QNED73 Series Mini LED Smart TV with AI Sound Pro, HDR10, Filmmaker Mode, Wow Orchestra, Alexa Compatibility

    This LG QNED73 combines vibrant, lifelike colors with Mini LED technology, offering a significant step-up over standard LED models like the Samsung U8000H for brightness and contrast. Its AI processing enhances picture quality, making it ideal for both movies and gaming, but the extensive feature set can be overwhelming for less tech-savvy users. The premium price reflects its advanced capabilities, including Filmmaker Mode and Wow Orchestra, which elevate cinematic and immersive audio experiences. Compared to more straightforward options, this model delivers a richer, more customizable experience—yet its complexity might require a learning curve.

    Pros:
    • Vivid, lifelike colors with 100% Color Volume
    • Enhanced picture quality with AI processing and HDR
    • Supports cinematic and gaming features for versatile use
    • Smart streaming with access to numerous channels and apps
    Cons:
    • Complex feature set may be overwhelming for some users
    • Premium price point likely due to advanced features

    Best for: Home theater enthusiasts who want cinema-quality visuals and smart features without sacrificing gaming capabilities

    Not ideal for: Casual viewers seeking a simple, budget-friendly TV with minimal setup or learning curve

    • Size:55 inches
    • Display Technology:Mini LED QNED
    • Resolution:4K
    • HDR:HDR10 PRO
    • Processor:A7 AI PROCESSOR 4K GEN9
    • Features:Filmmaker Mode, AI Sound Pro, Wow Orchestra, WebOS, LG Channels, AMD FreeSync Premium, ALLM, Gallery Plus
    Our verdict
    “This TV is best suited for users who value a rich, customizable viewing experience and are comfortable navigating a feature-dense interface.”
  2. LG 65-Inch Class OLED evo AI 4K C5 Series Smart TV with Dolby Atmos and Dolby Vision

    This 65-inch OLED evo C5 model excels with self-lit pixels, delivering extraordinary contrast and colors that outperform the QNED73 in pure picture quality. Its advanced gaming features, including 144Hz refresh rate and G-Sync, make it a clear choice for serious gamers, while Dolby Vision and Atmos provide immersive movies and TV shows. Compared to the smaller LG 55-inch options, this larger screen elevates home theaters but comes at a higher cost and requires ample space. Its sleek design with Art Gallery mode also makes it an attractive centerpiece.

    Pros:
    • Exceptional picture quality with self-lit OLED pixels
    • High refresh rate and low response time for gaming
    • Immersive Dolby Vision and Atmos support
    • Sleek design with Art Gallery mode
    Cons:
    • High end price limits accessibility
    • Requires a spacious room for optimal viewing

    Best for: Gamers and cinephiles who prioritize top-tier visuals and sound in a large format

    Not ideal for: Small rooms or budget-conscious buyers who cannot accommodate a 65-inch screen or prefer simpler smart features

    • Screen Size:65 inches
    • Resolution:4K
    • Display Technology:OLED evo
    • HDR Support:Dolby Vision, HDR10
    • Processor:α9 AI Processor Gen8
    • Gaming Features:G-Sync, AMD FreeSync, VRR, 144Hz
    Our verdict
    “This model fits those seeking the best in large-format OLED visuals combined with gaming and cinematic features, provided space and budget allow.”
  3. LG 55-Inch OLED evo AI Super Upscaling 4K C5 Series Smart TV

    This LG 55-inch OLED combines superb picture quality with AI-powered super upscaling, making it an excellent choice for bright living rooms. Its support for Dolby Vision and Atmos rivals larger OLEDs like the C6 series, but it’s limited to 55 inches, which might not satisfy those seeking a larger display. Smart features include Alexa built-in and Chromecast, offering flexible streaming options, yet it’s relatively heavy and high in power consumption. Compared to the larger C6, this model provides a more manageable size for smaller spaces but sacrifices some cinematic impact.

    Pros:
    • Vivid picture quality with AI super upscaling
    • Supports Dolby Vision and Atmos for immersive content
    • Smart features include Alexa and Chromecast
    • Excellent brightness and contrast for any room
    Cons:
    • Heavy and large, may require wall mounting
    • High power consumption

    Best for: Homeowners wanting OLED quality in a compact, bright-room-friendly size

    Not ideal for: Users needing a larger screen for big spaces or those seeking a simple, budget model

    • Display Technology:OLED
    • Resolution:4K
    • Screen Size:55 inches
    • HDR Format Supported:Dolby Vision, HDR10, HLG
    • Response Time:0.1 milliseconds
    • Smart Features:Built-in Alexa, Chromecast, Voice Assistance
    Our verdict
    “Ideal for those who want OLED quality in a manageable size for bright environments, with smart features for flexible streaming.”
  4. LG 65-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision

    The LG OLED evo C6 series pushes the limits with Brightness Booster and advanced processing, making it ideal for bright rooms and cinematic clarity. Its 165Hz refresh rate and G-Sync support make it a top choice for gamers, surpassing the smaller 55-inch models in size and immersive capability. It features a sleek, nearly bezel-less design and a smart platform loaded with over 400 free channels, offering both entertainment and gaming versatility. The main tradeoff is its high price and large footprint, which could be overkill for casual viewers or smaller spaces. Compared to the C5 series, the C6 emphasizes brightness and gaming prowess.

    Pros:
    • Vivid picture with Perfect Black and Color
    • Supports G-Sync, 165Hz refresh rate
    • Access to extensive free channels and on-demand content
    • Premium design with slim profile
    Cons:
    • Expensive for most budgets
    • Large size may not fit smaller rooms or desks

    Best for: High-end gamers and cinephiles who want a large, bright, and feature-rich OLED experience

    Not ideal for: Small apartments or budget shoppers who cannot accommodate a 65-inch screen or want a simpler interface

    • Screen Size:65 inches
    • Resolution:4K
    • HDR:Dolby Vision, HDR10
    • Processor:a11 AI Processor Gen 3
    • Refresh Rate:165Hz
    • Features:G-Sync, FreeSync, 400+ channels
    Our verdict
    “This OLED model is perfect for those who demand top-tier gaming and cinematic quality in a large, bright display, provided space and budget permit.”
  5. LG 55-Inch Class OLED evo G5 Series 4K Smart TV with AI Processor, Dolby Vision & Atmos

    The LG OLED evo G5 Series stands out for its sleek ‘One Wall’ design, blending seamlessly into modern decor, while its brightness is 45% higher than previous models, making it excellent for well-lit rooms. The high-end AI processor and 165Hz refresh rate ensure smooth gaming and vibrant visuals, similar to the larger C6 series but in a more compact 55-inch size. Its smart features include built-in Alexa and multiple voice assistants, but the high price and complex features may be intimidating for casual users. Compared to the C5, the G5 emphasizes design and brightness, ideal for minimalistic setups.

    Pros:
    • Bright, vivid OLED picture with AI processing
    • Supports Dolby Vision and Atmos
    • Sleek wall-mounted design
    • High refresh rate for gaming
    Cons:
    • Premium price can be prohibitive
    • Limited to 55 inches, no larger options

    Best for: Design-conscious homeowners who want high brightness and gaming in a compact size

    Not ideal for: Budget-conscious buyers or those preferring larger screens for bigger rooms

    • Screen Size:55 inches
    • Resolution:4K
    • Brightness:45% brighter
    • HDR:Dolby Vision
    • Processor:Alpha 11 AI Processor Gen 2
    • Inputs:4 HDMI 2.1
    Our verdict
    “This model suits those prioritizing modern aesthetics with high brightness and gaming capability in a smaller, wall-mounted format.”
  6. Samsung 55-Inch Class OLED 4K S85F Series Smart TV (2025 Model)

    This Samsung S85F Series stands out for its AI-powered picture processing and vibrant, Pantone-validated colors, making it ideal for viewers who want a visually stunning experience. Compared with the Sony BRAVIA XR8B, this model emphasizes vivid color enhancement and sleek design, though it may involve a more complex setup for some users. Its object tracking sound with Dolby Atmos delivers immersive audio that complements its sharp picture quality. However, high-end features come with a premium price tag, and some users might find the smart interface less intuitive initially. Overall, this TV is perfect for those seeking a blend of style and performance in a contemporary setting.

    Pros:
    • AI-enhanced 4K picture quality with vivid, realistic colors
    • Elegant, modern design that fits well in contemporary homes
    • Object tracking sound with Dolby Atmos for immersive audio
    Cons:
    • High-end features may come at a premium price
    • Complex setup for some users

    Best for: Design-conscious consumers who prioritize color accuracy and immersive sound in a 55-inch size

    Not ideal for: Budget shoppers or those who prefer simple setup and interface, as premium features and complex menus could be overwhelming

    • Screen Size:55 inches
    • Series:S85F
    • Model Year:2025
    • Processor:NQ4 AI Gen2
    • Sound:Object Tracking Sound Lite with Dolby Atmos
    • Design:Contour Design
    • Color Technology:Color Booster Pro
    • Smart Features:Vision AI, Alexa Built-in
    Our verdict
    “This model is best suited for viewers who want a premium, stylish OLED with excellent color and sound, willing to invest for top-tier performance.”
  7. Samsung 65-Inch Class OLED S90H Series Smart TV (2026 Model, 65S90H)

    This 65-inch S90H Series excels with its glare-free technology and advanced gaming features like NVIDIA G-SYNC and AMD FreeSync Premium Pro, making it the top choice for gamers or those watching in bright rooms. Its AI processing and auto HDR remastering boost picture quality, though its large size and high price could be drawbacks for smaller spaces or budget-conscious buyers. The 144Hz motion rate ensures smooth gameplay, and the OLED panel delivers deep blacks and vivid colors. Compared to the Samsung 65-Inch S90D, this model offers better glare handling and gaming-specific features but at a higher cost. It’s a clear pick for serious gamers or users who need a bright, anti-reflective screen for well-lit environments.

    Pros:
    • Vivid 4K HDR picture with glare-free technology
    • Excellent gaming features with low latency and adaptive sync
    • Auto HDR remastering enhances non-HDR content
    Cons:
    • High price may be prohibitive for some buyers
    • Reflections can still occur in very bright environments

    Best for: Gamers or viewers in bright rooms seeking a large, smooth, and glare-resistant OLED TV

    Not ideal for: Those with limited space or a tight budget, as this model’s premium features come at a high price point

    • Screen Size:65 inches
    • Series:S90H
    • Model Year:2026
    • Processor:NQ4 AI Gen3
    • HDR:HDR+ with Glare Free
    • Gaming Features:NVIDIA G-SYNC, AMD FreeSync Premium Pro, 165Hz
    • Upscaling:4K AI Upscaling Pro
    • Motion Enhancement:AI Motion Enhancer Pro
    Our verdict
    “This TV is ideal for dedicated gamers and bright room viewers willing to invest in high performance and glare resistance.”
  8. Sony 55 Inch BRAVIA XR8B OLED 4K HDR Smart Google TV (K-55XR8B)

    This Sony BRAVIA XR8B offers outstanding contrast and black levels thanks to its OLED panel, making it a strong choice for cinephiles and PlayStation 5 gamers. Its powerful XR Processor with AI enhances picture quality, and Dolby Vision with Atmos creates a cinematic experience. It supports a wide range of streaming apps via Google TV, providing versatility in content choices. Compared to the Samsung S85F, it emphasizes deeper blacks and cinematic fidelity, though its higher price and more complex setup might deter casual users. The TV’s focus on gaming features like auto HDR tone mapping makes it especially appealing to PlayStation owners who want optimized performance. Overall, this model is for those who prioritize picture quality and gaming integration over budget constraints.

    Pros:
    • Excellent contrast and deep black levels with OLED technology
    • Supports Dolby Vision and Atmos for immersive cinematic experience
    • Optimized for PlayStation 5 with exclusive gaming features
    Cons:
    • Premium price point may be high for some users
    • Potentially complex setup for non-technical users

    Best for: Cinephiles and PlayStation 5 gamers seeking deep contrast and cinematic features

    Not ideal for: Casual viewers or budget buyers, as the premium price and setup complexity may be off-putting

    • Screen Size:55 inches
    • Display Technology:OLED
    • Resolution:4K HDR
    • Processor:XR Processor with AI
    • HDR Support:Dolby Vision, IMAX Enhanced
    • Audio:Dolby Atmos, DTS:X
    • Streaming Platform:Google TV
    • Gaming Features:Auto HDR Tone Mapping, Auto Genre Picture Mode
    Our verdict
    “This OLED is best suited for those who value deep contrast, cinematic quality, and PlayStation gaming enhancements, willing to pay a premium.”
  9. Samsung 65-Inch Class OLED 4K S90D Series HDR+ Smart TV with Dolby Atmos, Object Tracking Sound Lite, Motion Xcelerator, Real Depth Enhancer, 4K AI Upscaling, Alexa Built-in

    The Samsung S90D Series delivers vibrant colors, deep blacks, and enhanced contrast, making it an excellent choice for viewers who want lifelike images. Its Pantone validation confirms color accuracy, and features like Object Tracking Sound Lite and Dolby Atmos create immersive audio. The 144Hz refresh rate and AI upscaling improve motion clarity and non-4K content. Compared with the 65-inch S90H, this model emphasizes color precision and a more refined picture, though it may require compatible content to fully utilize the high refresh rate. It’s well-suited for cinephiles and serious viewers who appreciate accurate color reproduction and smooth motion but are prepared for a premium price and smart interface setup.

    Pros:
    • Vivid OLED display with deep blacks and accurate colors
    • Smooth motion with 144Hz refresh rate for fast content
    • AI upscaling enhances non-4K sources
    Cons:
    • Requires compatible content for optimal 144Hz performance
    • Smart features may require Samsung Account login

    Best for: Color enthusiasts and cinephiles who prioritize accurate color and immersive sound in a 65-inch OLED

    Not ideal for: Casual viewers or those with limited budgets, as its premium features and high price could be restrictive

    • Screen Size:65 inches
    • Display Technology:OLED
    • Resolution:4K UHD
    • HDR:HDR+
    • Motion Rate:144Hz
    • Sound:Dolby Atmos, Object Tracking Sound Lite
    • Processor:NQ4 AI Gen2
    • Color Validation:Pantone Validated
    Our verdict
    “This TV is ideal for cinephiles and color purists who want lifelike visuals and immersive sound in a 65-inch size.”
  10. Samsung 77-Inch Class S90F 4K Smart TV (2025 Model)

    This 77-inch S90F model offers impressive AI-driven 4K upscaling and bright, detailed visuals, making it an excellent centerpiece for a home theater or sports enthusiast. Its 144Hz refresh rate ensures smooth motion, ideal for fast-paced content, while HDR+ enhances contrast for more vivid images. Its Alexa built-in adds convenience for smart home integration. Compared to the smaller models, the large size maximizes immersive viewing, though it requires ample space and a big budget. Its performance depends on compatible hardware for gaming, and some features may need software updates. This TV is a smart choice for those wanting a big, bright, and dynamic display for a dedicated entertainment space.

    Pros:
    • Exceptional 4K upscaling with AI neural networks
    • Bright, high-contrast picture with HDR+
    • Built-in Alexa simplifies smart home control
    Cons:
    • Requires large space for optimal viewing
    • Upscaling quality varies with source content

    Best for: Home theater lovers with room for a 77-inch screen, especially sports and gaming fans

    Not ideal for: Smaller living rooms or budget-conscious buyers, due to its size and premium price

    • Model Year:2025
    • Screen Size:77 inches
    • Processor:NQ4 Gen3 AI
    • Resolution:4K
    • HDR:HDR+
    • Refresh Rate:144Hz
    • Features:Upscaling Pro, Motion Xcelerator, Alexa Built-in
    • Content Transformation:SDR to HDR-like quality
    Our verdict
    “This model is best for those needing an expansive, bright display with smooth motion for immersive home entertainment.”
  11. Sony 48 Inch A90K BRAVIA XR 4K HDR OLED Smart Google TV (XR-48A90K)

    The Sony A90K stands out for its exceptional picture quality, delivering deep blacks and vibrant colors that surpass many competitors, including the LG C6 series which excels in contrast but lacks Sony’s cinematic processing finesse. Its integrated gaming features like HDMI 2.1, 4K/120Hz, and VRR make it a top pick for PlayStation 5 owners seeking smooth gameplay alongside stunning visuals. The advanced acoustic Surface Audio+ creates an immersive sound experience that rivals dedicated soundbars, making it ideal for home theater enthusiasts. However, its premium price can be a barrier, and its setup complexity might deter casual users. Compared to larger models, its 48-inch size is perfect for smaller rooms or desktops but limits its use as a primary living room centerpiece. This TV is best suited for cinephiles and gamers who want a compact yet high-performance OLED experience.

    Pros:
    • Stunning picture quality with deep blacks and vibrant colors
    • Optimized for gaming with HDMI 2.1 and 4K/120Hz support
    • Immersive Dolby Atmos and Acoustic Surface Audio+
    Cons:
    • Premium price may be prohibitive for some users
    • Complex setup process due to numerous features

    Best for: Home theater lovers and gamers prioritizing premium visuals and immersive sound in a compact form.

    Not ideal for: Budget-conscious buyers or those seeking a large screen for spacious living rooms, due to its high price and smaller size.

    • Screen Size:48 inches
    • Display Technology:OLED
    • Resolution:4K HDR
    • Processor:XR Cognitive Processor
    • HDR Support:Dolby Vision
    • Audio:Dolby Atmos, Acoustic Surface Audio+
    Our verdict
    “This model makes the most sense for those seeking a premium compact OLED with cinematic and gaming features.”
  12. Samsung 65-Inch Class Crystal UHD U8000H Series Smart TV (2026 Model, 65U8000H)

    Compared with the LG C6 OLED, which offers stunning contrast, the Samsung U8000H provides a more affordable 65-inch 4K experience with bright, punchy colors powered by the Crystal Processor 4K. Its standout feature is Samsung TV Plus, offering over 2,700 free streaming channels—perfect for viewers who want a wealth of content without extra costs. The Motion Xcelerator technology ensures smooth motion for sports and gaming, though it lacks dedicated HDR support like Dolby Vision, which might be a drawback for cinephiles. Its upscaling capabilities improve lower-quality sources dynamically, making it versatile for different media inputs. However, the absence of detailed sound support and potential higher price point mean it’s best for budget-conscious consumers who prioritize size and content access over cinematic HDR. This TV suits those who want a large, vibrant screen with a vast array of free streaming options.

    Pros:
    • Vibrant 4K picture with strong upscaling
    • Includes over 2,700 free streaming channels via Samsung TV Plus
    • Smooth motion ideal for sports and gaming
    Cons:
    • Lacks detailed HDR support like Dolby Vision
    • Sound quality details are limited, which may affect audio experience

    Best for: Budget-conscious families and streamers who want a large, vibrant screen with free content options.

    Not ideal for: Home theater purists seeking Dolby Vision or premium sound, due to limited HDR support and unspecified audio quality.

    • Screen Size:65 inches
    • Series:U8000H
    • Processor:Crystal Processor 4K
    • Features:Motion Xcelerator, Color Booster, 4K Upscaling
    • Content:Samsung TV Plus with 2,700+ free options
    Our verdict
    “Best suited for those wanting a large screen with extensive free content at a competitive price.”
  13. LG 48-Inch Class OLED evo AI 4K C6 Series Smart TV with Dolby Atmos and Dolby Vision

    The LG OLED evo C6 series offers extraordinary contrast and color vibrancy thanks to over 8.3 million self-lit pixels, surpassing many LCD-based screens like Samsung’s QLED options. Its Alpha 11 AI Processor enhances both visuals and sound, providing a personalized viewing experience. The high refresh rate of 120Hz (native) and VRR support make it a top choice for serious gamers wanting smooth, responsive gameplay, rivaling Sony’s A90K in performance. Its Dolby Vision and Atmos support ensure cinematic quality, but the setup can be complex and requires a reliable internet connection for full smart features. While its size makes it ideal for smaller spaces, the premium price may be a barrier for casual viewers. This TV is best for gaming enthusiasts and cinephiles seeking top-tier picture quality with AI-enhanced capabilities.

    Pros:
    • Exceptional contrast with self-lit OLED pixels
    • High refresh rate and low response time ideal for gaming
    • AI-powered personalization for visuals and sound
    Cons:
    • Requires reliable internet for full smart features
    • Higher price point may limit accessibility

    Best for: Gaming enthusiasts and cinephiles seeking cutting-edge contrast and AI-driven personalization.

    Not ideal for: Casual viewers or those with limited budgets, due to its high cost and complex setup.

    • Screen Size:48 inches
    • Resolution:4K
    • Processor:Alpha 11 AI Processor Gen3
    • Refresh Rate:120Hz (native), 165Hz (VRR)
    • HDR:Dolby Vision, HDR10
    • Audio:Dolby Atmos
    Our verdict
    “This TV is best for dedicated gamers and cinephiles who demand top-tier OLED quality and smart features.”
  14. Samsung 55-Inch Class OLED 4K S85D Series HDR Smart TV with Dolby Atmos and Object Tracking Sound Lite

    This 55-inch Samsung OLED S85D offers vibrant colors and deep blacks, similar to the LG C6 series but with Samsung’s sleek contour design that integrates seamlessly into modern decor. Its 120Hz refresh rate and Object Tracking Sound Lite create a dynamic viewing experience, especially for fast-paced content like sports and action movies. Dolby Atmos adds an immersive sound layer, matching the audio quality of higher-priced models. However, the premium price may be a barrier, and setup could be challenging for less tech-savvy users. Its ecosystem is optimized for Samsung devices, which is a plus for existing users but limiting for others. Overall, this TV is ideal for those valuing aesthetic appeal alongside high-quality OLED performance and sound.

    Pros:
    • Vivid OLED colors with deep blacks
    • Smooth motion at 120Hz for fast content
    • Immersive Dolby Atmos and Object Tracking Sound Lite
    Cons:
    • Premium price may limit affordability
    • Setup may be complex for some users

    Best for: Design-conscious users who want immersive sound and a premium OLED experience in a 55-inch size.

    Not ideal for: Users on tight budgets or those not within the Samsung ecosystem, due to premium pricing and setup complexity.

    • Screen Size:55 inches
    • Resolution:4K UHD
    • HDR:OLED HDR
    • Processor:NQ4 AI GEN2
    • Sound:Dolby Atmos, Object Tracking Sound Lite
    • Design:Contour Design with wave-inspired structure
    Our verdict
    “Ideal for style-aware viewers seeking high-quality OLED performance with immersive audio in a compact size.”
oled tv deals black friday
What makes a great oled tv deals black friday
1
Size and Room Compatibility
Size is often the most important factor.
2
Picture Quality and HDR Performance
OLED technology excels at delivering perfect blacks and vibrant colors, but not all models perform equally in bright rooms or with
3
Smart Platform and User Experience
The smart TV interface can significantly impact daily use.
4
Gaming Features and Refresh Rates
If gaming is a priority, pay attention to refresh rates, VRR support, and low input lag.
How to choose your oled tv deals black friday
1
How we picked
These OLED TVs were selected based on a combination of performance, usability, build quality, and value during Black Fri
2
Size and Room Compatibility
Size is often the most important factor.
3
Picture Quality and HDR Performance
OLED technology excels at delivering perfect blacks and vibrant colors, but not all models perform equally in bright roo
4
Smart Platform and User Experience
The smart TV interface can significantly impact daily use.
5
Gaming Features and Refresh Rates
If gaming is a priority, pay attention to refresh rates, VRR support, and low input lag.
Vetted oled tv deals black friday ·
The best oled tv deals black friday, compared
★ Winner LG 55-Inch Class QNED AI 4K QN
Best Overall for Versatile Entertainment
14compared
77 inchestop screen size
6hdrs

How We Picked

These OLED TVs were selected based on a combination of performance, usability, build quality, and value during Black Friday deals. We prioritized models with proven picture quality, HDR performance, and smart platform reliability. To ensure relevance, we focused on TVs available at significant discounts, considering both premium and budget options. The ranking reflects a balance between features and price, emphasizing models that offer the most for the money during Black Friday sales. We also considered user reviews and industry reputation to identify reliable choices that suit different viewing preferences.

Factors to Consider When Choosing Oled Tv Deals Black Friday

When choosing an OLED TV during Black Friday sales, it’s important to consider factors that align with your viewing habits and budget. The right model depends on size needs, picture quality priorities, and smart platform preferences. Understanding these aspects can help you avoid common pitfalls like overpaying for unnecessary features or selecting a size that doesn’t fit your space. Here are key factors to keep in mind during your Black Friday shopping.

Size and Room Compatibility

Size is often the most important factor. Larger screens like 65-inch or 77-inch models are ideal for dedicated home theaters, but they can be overwhelming in smaller rooms. Measure your space carefully, and consider how close you’ll sit to the screen. Remember, larger TVs often come with higher prices, so balancing size with your room’s layout ensures you get the best experience without overspending.

Picture Quality and HDR Performance

OLED technology excels at delivering perfect blacks and vibrant colors, but not all models perform equally in bright rooms or with HDR content. Look for models with Dolby Vision or HDR10+ support for better contrast and color depth. Also, consider peak brightness if you watch a lot of HDR content in well-lit spaces—some premium models excel here, but they tend to cost more.

Smart Platform and User Experience

The smart TV interface can significantly impact daily use. LG’s webOS offers a smooth, intuitive experience with a broad app selection, while Sony’s Google TV provides excellent app diversity and integration with Google services. Consider which platform you prefer, especially if you use voice assistants or streaming apps frequently. Compatibility with other smart home devices is another plus to look for.

Gaming Features and Refresh Rates

If gaming is a priority, pay attention to refresh rates, VRR support, and low input lag. Some OLED models incorporate HDMI 2.1 features, making them better suited for next-gen consoles. Cheaper models might lack these features, so if you want a TV that doubles as a gaming monitor, focus on those with dedicated gaming enhancements. Keep in mind that gaming features often come at a premium.

Price and Long-Term Value

Black Friday deals make premium OLEDs more accessible, but it’s important to consider long-term value. Cheaper models might save you money upfront but lack features like wide viewing angles or higher peak brightness. Conversely, investing a bit more can secure a model with better upscaling, build quality, and future-proof features. Think about your priorities—if you want top-tier cinema experience, spending more might pay off.

Frequently Asked Questions

Will the Black Friday deals include the latest OLED models?

Most Black Friday sales focus on current-generation models, and many retailers offer discounts on the newest OLED TVs, including 2026 releases. While some early deals may feature last year’s models, major retailers tend to promote the latest versions with significant discounts. Checking early advertisements and price comparison sites can help you identify the best deals on the newest models, ensuring you get access to the latest features and technology.

Are OLED TVs worth the extra cost over LED/LCD models during Black Friday?

OLED TVs generally deliver superior picture quality thanks to perfect blacks and vibrant colors, making them a compelling choice for cinephiles and home theater enthusiasts. During Black Friday, discounts can bring OLEDs closer to mainstream prices, making them more accessible. However, consider your viewing environment—if you primarily watch in bright rooms, premium LCDs with high brightness might be more practical. Weighing the visual benefits against the cost helps determine if OLEDs are worth the investment for your needs.

Should I prioritize size or picture quality during Black Friday sales?

Deciding between size and picture quality depends on your room size and viewing distance. Larger screens offer a more immersive experience but require ample space and a suitable viewing setup. If your space is limited, a smaller OLED can still provide superb quality without overwhelming the room. During Black Friday, deals on larger models can be tempting, but it’s best to balance size with your room’s dimensions and your budget to ensure a satisfying viewing experience.

How important are smart platform features when buying an OLED TV?

Smart platform features significantly influence daily convenience and content accessibility. LG’s webOS and Sony’s Google TV are both highly regarded, but they differ in app selection and user interface. If you stream content regularly or use voice assistants, choosing a platform you find intuitive and compatible with your devices is worth prioritizing. Black Friday deals might also include bundles or extended warranties, adding more value to your smart TV purchase.

Are there any common pitfalls to avoid when shopping for OLED TVs during Black Friday?

One common mistake is focusing solely on discounts without considering whether the model fits your specific needs, such as size, gaming features, or smart platform. Another pitfall is ignoring brand reputation or build quality, which can affect longevity. Be cautious of deals on outdated models or those with limited features that won’t meet your expectations long-term. Doing thorough research and understanding your priorities helps avoid disappointment and ensures the deal is genuinely valuable.

Conclusion

For those seeking the best overall performance and features, the LG C5 Series offers a compelling balance of picture quality and smart capabilities. Budget-conscious buyers will find the Samsung S85F Series to be a smart choice, delivering excellent value during Black Friday sales. Movie enthusiasts aiming for cinematic quality should consider the Sony BRAVIA XR8B, which excels in color accuracy and contrast. Newbies or casual viewers can opt for more affordable models with solid performance, while home theater fans should look at larger sizes like the 77-inch Samsung S90F for immersive viewing. Tailor your choice based on your room size, budget, and primary use to maximize your Black Friday savings.

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